Hyundai won three awards at the
second edition of the automanufacturers competition, organised by the german
council of design. The new i30 generation won the awards “Best interior” and
“Best exterior” , while the award “Best concept” has been won by
the i-oniq model.
Both the new i30 and the i-oniq were
designed at the technical center from Rüsselsheim, Germany,
by the Hyundai Motor Europe team.
The two victories of the new i30
generation prove the commitment of Hyundai to the design of their products, in
accordance with the needs of the european clients. The exterior look enrolls in
the “fluid sculpture” philosophy used by Hyundai, giving the feeling of
continuous movement even when the car is still, offering it a confident
attitude, due to its dynamic proportions. The interior of the new i30
represents a significant progres from the previous model, while the use of
superior quality materials increases the visual impact.
The i-oniq model debuted at the
Geneva Auto Show 2012, presenting the new technology and the new design line
from Hyundai. Known as HED-8, the i-oniq concept car is
characterized by a refined design and muscular look, the visible premium
qualities being found both in exterior and in interior. The futuristic design
of the cabin combines the ergonomic driving position, whith a high level of
comfort for the passengers.
Allan Rushforth, Senior Vice President and COO of Hyundai
Motor Europe declared: ” The Recognition from the german council of design,
represents a confirmation of the transformation of Hyundai in the last
years. The stylistic influence of the concept added the emotional component to
our products, which also keeps the rational characteristics that contributed to
the success of the brand. The new i30 generation represents the best
confirmation of our commitment to offer vehicles that meet the
expectations of the european clients, as a part of the Hyunday product
strategy.”
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