Dacia is not planning to release a smaller model than Sandero. The information is confirmed by Carlos Tavares, the official House infirmand such rumors circulated self lately in the press.
Carlos Tavares, one of the most important people in the organisation chart, has shattered the hopes of the fans to be in the range and model of the mini segment. Thus, although the auto manufacturer's offer in Mioveni has expanded greatly in recent years, since the launch of Duster SUV, minivans and Lodgy Dokker development plans do not involve, at the moment, and a model of the city.
The information comes from Carlos Tavares, the General Director Dacia and one Delegate of the most important people in the company's organizational structure, which vehemently denies the rumours according to which Dacia will develop a model less than Sander. The reason is not necessarily related to investments into production and sale, but with the marketing.
"I don't want to have too many cars in the range. We need to communicate and to make known the brand Dacia, we need to keep the budget and not to promote too many models. Dacia Brand awareness is not yet at a high level, "said the official of the brand in an interview with Automotive News publications element.
Carlos Tavares's statement comes after the press of Germany all
indicated the occurrence of a segment of the model in the Dacia range,
which would be followed to get into competition with triplets Citroen C1
Peugeot 107 and Toyota Aygo, but brothers group and VW Group Škoda
Citigo-VW-Seat Thousands.
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